Traffic & Compliance Manager (Marketing)

• Title: Traffic & Compliance Manager (Marketing)

• Type: Full-Time, Remote

• Working Hours: Mondays - Fridays, 9:00am - 5:00pm CST

• Location: LATAM (Remote)

• Compensation: USD $2,500/month

ABOUT THE COMPANY

WE PROVIDE INVESTORS WITH MULTIFAMILY INVESTING OPPORTUNITIES IN REAL ESTATE'S BEST ASSET CLASS. OVER THE LAST 30+ YEARS, WE'VE TRANSACTED MORE THAN $3.0 BILLION OF REAL ESTATE, ACQUIRING OVER 14,750 MULTIFAMILY UNITS AND TAKING DOZENS OF PROPERTIES FULL CYCLE — ON AVERAGE RETURNING 100% OF INVESTOR CAPITAL PLUS STRONG RETURNS. OUR FOCUS IS ACQUIRING OLDER APARTMENT HOME COMMUNITIES AND CREATING VALUE BY IMPROVING THE PROPERTIES, OPTIMIZING OPERATIONS, AND FOSTERING HUMAN FLOURISHING IN EACH ONE. ABOVE ALL, WE'VE LEARNED THAT SUCCESS IS MEASURED NOT JUST BY FINANCIAL GAIN, BUT BY THE QUALITY OF THE RELATIONSHIPS WE BUILD ALONG THE WAY.

JOB OVERVIEW:

WE'RE A US-BASED INVESTMENT FIRM RUNNING TWO BRANDS — AN SEC-REGULATED REAL-ESTATE INVESTMENT FUND AND A FAMILY-FOCUSED COACHING AND PUBLISHING BRAND. THE TRAFFIC & COMPLIANCE MANAGER IS THE SINGLE STEWARD OF THE CHAIN FROM DRAFT TO VERIFIED TO PUBLISHED. NOTHING SHIPS WITH AN ERROR, AND NOTHING SHIPS WITHOUT THE RIGHT APPROVALS — IN A REGULATED-FUND CONTEXT, THAT SECOND PART ISN'T OPTIONAL. YOU OWN THE DEPARTMENT'S OPERATING TEMPO (NO DAY GOES BY WITHOUT ACTIVITY), YOU'RE THE LAST SET OF EYES BEFORE ANYTHING GOES LIVE, AND YOU PUSH APPROVED WORK OUT THE DOOR. YOU WORK HAND-IN-GLOVE WITH THE MARKETING PROGRAM MANAGER AND REPORT TO THE EVP.

Success is measured two ways: every day and priority keeps moving with no wasted days, the distributed marketing team is held accountable for its hours, and every published asset is correct, on-brand, and compliant.

KEY RESPONSIBILITIES

• Own the status system and traffic flow. Own the Dailies/status tracker so every project stays visible and moving; route briefs, assets, and approvals between the EVP, the pod, and vendors; attend the Program Manager's meetings (or review the AI notes) to log tasks and commitments; set daily and weekly priorities and protect deadlines before they slip; maintain and refine the approval, routing, and publish workflows.

• Be the second set of eyes — nothing ships with an error. Test every email and SMS end-to-end (links, tags, opt-outs, routing, real user experience); verify UTMs on every link, email, and ad against the taxonomy before launch; proof spelling, grammar, links, and functionality on everything; QA every form (it submits, tags correctly, assigns territory, notifies the right rep, lets leads book); review and approve staging builds before go-live.

• Steward the regulatory approval chain. Ensure fund artifacts are reviewed by legal and the right parties are copied; monitor and flag new disclosure language; secure principal sign-offs on brand claims; enforce the creative gate so nothing advances without the EVP's sign-off (strict the first four months); steward each piece through the full chain — writer → principals → reviewer → board — and chase every handoff; route approved creative to SMEs, reviewer, and board, logging each approval; keep the approval record for every published asset; maintain one canonical, version-proofed source of truth so nothing ever pulls an outdated or non-compliant statement from the offering documents.

• Own the last mile — publish and version control. Push approved assets live in the publishing stack (Notable, Planable, HubSpot, or equivalent); enforce version control so the current version is live and older ones are archived; oversee who has access to branded assets.

• Hold the cadence and the team accountable. Keep the distributed (LatAm) marketing team accountable for hours and output; make sure no-shows and unqualified leads actually get worked; run event pre-flight on-site (display, QR codes/UTMs, NFC, capture forms, table materials); shadow key calls and capture action items; keep lists trimmed with Growth; assemble the weekly stats for the Monday call; reconcile the editorial and traffic calendars; surface stalls and blockers early.

• Document the standard. Write down the QA and compliance standards so quality survives turnover.

• UTM tracking. Own the creation, tracking, and auditing of UTM parameters across all paid channels to optimize campaign performance visibility and compliance.

REQUIREMENTS

• 6+ years in marketing traffic/project coordination or QA/compliance operations, ideally agency-side, with a track record of shipping error-free on deadline.

• Compliance instinct in a regulated category. You've read content against a fixed standard — SEC/securities, financial services, healthcare, pharma, legal, or similar — and you treat the approval chain as sacred, not as friction.

• Obsessive proofer and tester. You test the full chain before anything ships and you catch what others miss; the principals never find an edit.

• Owner's mindset: whatever-it-takes hours, low-ego, drives outcomes without being told.

• Real AI & systems builder: you build QA, compliance, and version-control workflows — connectors, agents, a single source of truth — that 2× throughput. Not prompt-dabbling.

• Self-sufficient operator: you know what to do and where to go unprompted and learn any tool cold.

• Proactive communicator who drives the daily cadence, never goes dark, and can hold a distributed team accountable.

• Stack fluency: a publishing/approval and traffic stack (Notable / Planable / HubSpot / Asana or equivalent) and strict UTM-taxonomy discipline.

• Near-native written English — this is a proofing role.

• Valid passport and able to travel to the US up to 4× per year for ~one week (first trip Aug 17–21).

• Reliable remote setup.

PREFERRED QUALIFICATIONS

• Direct experience with SEC / Reg D / securities or financial-services compliance marketing — disclosure management and legal sign-off chains. (This is the expensive failure mode, so it's the most valuable line on the page.)

• Ran your own agency or led traffic/PM in a high-volume creative shop.

• Experience holding distributed/offshore teams accountable on a daily cadence.

• Hands-on with HubSpot, Planable, or Notable; comfortable specifying or building AI-assisted QA.

• Built a "single source of truth" / brand-asset governance system before.

• A settled, even-keeled temperament — calm under deadline pressure, low drama.

List of Responsibilities:

• Status system: own the Dailies/status tracker; keep every project visible and moving.

• Traffic: route briefs, assets, approvals between Chris, the pod, and vendors.

• Stay in the loop: attend Director of Accounts meetings (or review AI notes) to log tasks, priorities, commitments.

• Prioritization: set daily/weekly priorities; protect deadlines before they slip.

• Campaign QA: test every email/SMS end-to-end (links, tags, opt-outs, routing, real UX).

• UTM verification: verify UTMs on every link, email, ad against the taxonomy before launch.

• Second-eyes proof: proof spelling, grammar, links, functionality on everything before it ships.

• Compliance notifications: ensure Fund 17 artifacts are reviewed by legal and Justin is copied; monitor and flag new language/disclosures.

• Content sign-offs: secure TF principal approvals

• Creative-gate enforcement

• Approval-chain stewardship

• Compliance routing & approvals

• Publish live: manage edits, then push approved assets live in Notable, Planable, HubSpot, or equivalent.

• Compliance record: keep the approval record for every published asset.

• Version control: ensure Jen applies version numbers; current published, older archived.

• Brand asset access: oversee who has access to branded assets on Google Drive.

• Form QA: confirm forms submit, tag, assign territories, notify the right rep, and let leads book.

• No-show follow-up: make sure no-shows and unqualified leads actually get worked.

• AI Brain for Fund 17: maintain one canonical location for version-proofing so nothing pulls an old/inconsistent statement.

• Staging review: review and approve builds on staging before go-live.

• Event pre-flight: verify on-site that the presentation displays, QR/UTMs are accurate, NFC is set, capture forms work, materials are out before doors.

• Call shadowing: shadow key calls (live or AI-briefed) and capture action items.

• List hygiene: keep Active Campaign lists trimmed to used contacts (with Growth).

• Stats pull: assemble weekly stats for the Monday call.

• Calendar reconcile: sync the editorial calendar with the traffic schedule weekly.

• Workflow upkeep: maintain and refine approval, routing, publish workflows.

• Risk flags: surface stalls and blockers early.

• QA documentation: document QA and compliance standards so quality survives turnover.