Social Media Manager

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a high-growth macro research and advisory firm that partners with organizations to deliver strategic insights across compensation strategy, labor economics, people analytics, and business intelligence. Through a combination of rigorous research, analytics, and practical advisory services, they help executive leaders make informed decisions that drive organizational performance. As the organization continues to grow, they are seeking a Social Media Manager to strengthen their brand presence, amplify thought leadership, and engage executive audiences through compelling and data-driven content.

ROLE OVERVIEW

The Social Media Manager will be responsible for owning and growing the organization's social media presence, with a primary focus on LinkedIn and executive thought leadership. The Social Media Manager will translate complex research, compensation insights, and labor economics content into engaging, accessible, and brand-aligned social media content that resonates with executive audiences. This role is ideal for a creative yet analytical marketing professional who enjoys storytelling, content strategy, audience growth, community engagement, and performance optimization.

LOCATION

Fully Remote | 9:00 AM - 5:00 PM PST

KEY RESPONSIBILITIES

SOCIAL MEDIA STRATEGY & CONTENT PLANNING

• Own social media strategy across LinkedIn and other relevant channels.

• Develop and manage the social media content calendar.

• Create content plans aligned with thought leadership initiatives and business objectives.

• Ensure consistent content publishing and audience engagement.

• Support brand growth through strategic social media initiatives.

THOUGHT LEADERSHIP & CONTENT DEVELOPMENT

• Translate technical research, compensation insights, and labor economics content into accessible social media content.

• Create engaging posts, graphics, and short-form content that align with brand messaging.

• Partner with subject matter experts to source and develop content ideas.

• Amplify thought leadership initiatives and newsletter content.

• Ensure content maintains a consistent and professional brand voice.

COMMUNITY ENGAGEMENT & AUDIENCE GROWTH

• Manage day-to-day social media engagement activities.

• Respond to comments, messages, and audience interactions.

• Build relationships with executive audiences and industry stakeholders.

• Support audience growth and follower engagement initiatives.

• Foster meaningful conversations across social channels.

CAMPAIGN SUPPORT & BRAND MANAGEMENT

• Support integrated campaigns related to thought leadership, newsletters, events, and firm initiatives.

• Maintain brand consistency across all social media content.

• Collaborate with design resources to ensure visual alignment.

• Support content promotion and awareness-building initiatives.

• Contribute to broader marketing and communications objectives.

ANALYTICS & PERFORMANCE REPORTING

• Track and analyze social media performance metrics.

• Monitor audience growth, engagement, reach, and content effectiveness.

• Develop recurring performance reports and recommendations.

• Use performance data to refine content strategy and publishing cadence.

• Identify opportunities to improve audience engagement and brand visibility.

MARKET RESEARCH & TREND MONITORING

• Monitor social media platform updates and industry trends.

• Stay informed about B2B marketing and thought leadership best practices.

• Analyze competitor activity and content performance trends.

• Recommend innovative content ideas and engagement opportunities.

• Contribute to continuous improvement of social media initiatives.

QUALIFICATIONS EXPERIENCE

• 4+ years of social media management experience.

• Experience supporting B2B, consulting, professional services, financial services, or similar organizations preferred.

• Proven track record of growing engaged social media audiences.

• Experience managing social media strategy and content calendars.

• Experience developing thought leadership content.

• Experience analyzing and reporting on social media performance metrics.

• Experience supporting integrated marketing campaigns.

• Bachelor's degree in Marketing, Communications, or a related field preferred.

QUALIFICATIONS SKILLS

• Strong content creation, writing, and editing skills.

• Ability to simplify complex topics into engaging and accessible content.

• Experience with LinkedIn Analytics, Sprout Social, Hootsuite, or similar social media management platforms.

• Strong understanding of social media strategy and audience development.

• Strong analytical and performance reporting capabilities.

• Strong attention to detail and accuracy.

• Strong stakeholder collaboration and relationship-building skills.

• Ability to maintain consistent brand voice and messaging.

• Strong visual awareness and ability to collaborate effectively with design teams.

• Ability to work independently in a fast-paced environment.

• Data-driven mindset focused on continuous optimization and improvement.

WHAT SUCCESS LOOKS LIKE

• Social media channels consistently grow engaged and relevant audiences.

• Thought leadership content effectively increases brand visibility and credibility.

• Content performance metrics improve through ongoing optimization efforts.

• Community engagement remains active, professional, and meaningful.

• Social media initiatives contribute to broader marketing and business objectives.

• Executive audiences engage with and share thought leadership content.

• Brand voice and messaging remain consistent across all channels.

OPPORTUNITY

This is an opportunity to play a key role in shaping the social media presence and thought leadership strategy of a growing research and advisory organization. The Social Media Manager will help elevate the firm's brand, build relationships with executive audiences, and contribute directly to awareness, credibility, and long-term business growth. This role offers meaningful ownership, strategic visibility, and the opportunity to influence how complex research and analytics insights are communicated to the market.

APPLICATION PROCESS:

TO BE CONSIDERED FOR THIS ROLE THESE STEPS NEED TO BE FOLLOWED:

• Fill in the application form

• Record a video showcasing your skill sets