Senior Marketing Automation Specialist

ABOUT APPLY DIGITAL Apply Digital is a global experience transformation partner. We drive AI-powered change and measurable impact across complex, multi-brand ecosystems. Leveraging expertise that spans across the customer experience lifecycle from strategy, design to engineering and beyond, we enable our clients to modernize their organizations and maximize value for their business and customers. Our 750+ team members have helped transform global companies like Kraft Heinz, NFL, Moderna, Lululemon, Dropbox, Atlassian, A+E Networks, and The Very Group. Apply Digital was founded in 2016 in Vancouver, Canada. In the past nine years, we have grown to ten cities across North America, South America, the UK, Europe, and India. At Apply Digital, we believe in the “One Team” approach, where we operate within a ‘pod’ structure. Each pod brings together senior leadership, subject matter experts, and cross-functional skill sets, all working within a common tech and delivery framework. This structure is underpinned by well-oiled scrum and sprint cadences, keeping teams in step to release often and retrospectives to ensure we progress toward the desired outcomes. Wherever we work in the world, we envision Apply Digital as a safe, empowered, respectful and fun community for people, every single day. Together, we work to embody our SHAPE (smart, humble, active, positive, and excellent) values and make Apply Digital a space for our team to connect, grow, and support each other to make a difference. Visit our Careers page to learn how we can unlock your potential. Responsibilities: * Produce email templates and push notifications using HTML, CSS, and JavaScript for a wide variety of clients. * Collaborate with our team of highly skilled email developers and customer success managers to resolve potential issues in email deployments. * Participate in email stand-ups to prioritize workload and ensure timely completion of all tasks. * Work closely with the client team to field requests, answer questions, and collaborate on work-in-progress tasks. * Ensure that emails comply with clients' standards, email marketing best practices, and CAN-Spam laws. * Test email messages to ensure proper formats and templates are utilized using tools such as Litmus and Email on Acid. Minimum requirements to be considered: * 5+ years of email production and development experience. * Mastery of HTML and CSS specific to email. * Proficiency with JSON. * Knows what an API is, how it works, and is proficient in making GET and POST calls. * Understand how a data feed works. * Has an understanding of email code structure and knows how to make code responsive for different devices. * Has strong email etiquette and can communicate with testing, QC, and updates directly with clients. * Can take feedback, clarify it and make adjustments, several times if needed. The ideal candidate: * Platform experience with Iterable, Braze, Klaviyo, Marketo, Simon Data, or Blueshift. * Knowledge of Liquid or Python, Handlebars, Django, or JINJA. * Proficiency with Photoshop and Figma.