Senior Digital Graphic Designer

Overview We are seeking a highly skilled Senior Digital Graphic Designer to join a fast-paced, performance-driven digital marketing team. This role requires a strong balance of creativity, speed, adaptability, and production excellence. You will concept, design, and produce high-performing digital assets across multiple platforms while collaborating closely with account, strategy, and media teams. This position is ideal for a designer who thrives on iteration, understands performance marketing, actively explores emerging platforms, and embraces AI as part of their workflow. What You’ll Be Doing - Conceptualize and produce high-performing digital ad assets across multiple platforms including: - Google (Display, YouTube, Performance Max) - Meta (Facebook & Instagram) - LinkedIn - TikTok - X - Pinterest - Create static, animated, and video advertisements optimized for performance marketing. - Edit short-form and long-form video, including UGC-style content. - Rapidly produce static ad variations for A/B testing and campaign scaling. - Work within and manage 15–20+ brand guidelines, ensuring strict adherence and consistency. - Study and internalize multiple brand voices, visual systems, and positioning frameworks. - Collaborate cross-functionally with account and media teams to ensure assets align with strategy and performance data. - Iterate creative based on client feedback and data-driven insights. - Design landing pages and conversion-focused experiences using platforms such as Unbounce, Webflow, and HubSpot. - Build and prototype in Figma; occasionally adapt assets in Canva when required by client systems. - Actively research and learn new platforms, ad formats, and evolving best practices - Integrate AI tools into the creative workflow, including AI-assisted concepting, image generation, copy support, and production acceleration. Required Qualifications - Bachelor’s degree in Graphic Design or related field (or equivalent professional experience). - 5–10 years of professional experience, preferably within a digital marketing or performance-focused agency environment. - Advanced proficiency in Adobe Creative Suite: - Photoshop - Illustrator - After Effects - Premiere Pro - Strong working knowledge of Figma. - Experience with video editing, UGC editing, motion graphics, and rapid creative production. - Demonstrated experience creating performance-driven ad creative across multiple platforms. - Strong understanding of: - Digital ad specifications and formatting requirements - Typography, color theory, layout, and visual hierarchy - Conversion-focused design principles - Experience designing landing pages in Unbounce, Webflow, or HubSpot. - Comfort working with AI tools and a proactive approach to integrating AI into creative workflows. - Ability to manage multiple projects simultaneously and meet tight deadlines. - Strong communication skills and ability to collaborate effectively in a remote environment. Preferred Experience - Experience producing digital audio and CTV ad creative. - Familiarity with performance metrics and understanding how creative impacts ROAS and conversion rates. - Basic understanding of UX principles and conversion rate optimization. - Experience working across multiple industries and adapting quickly to new brand ecosystems.