Performance Marketing Manager (B2B SaaS)

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JOB TITLE

Performance Marketing Manager (B2B SaaS)

Location Remote

Time Zone US Time Zones (EST–PST)

ROLE OVERVIEW

We are seeking a Performance Marketing Manager to scale customer acquisition and pipeline growth through paid, measurable, and ROI-focused marketing programs. This role is ideal for a hands-on marketer with deep experience in paid channels and a strong understanding of how to position AI-powered SaaS products for conversion-driven growth.

KEY RESPONSIBILITIES

• Own and optimize paid acquisition channels including search, social, and display

• Plan and execute performance-driven campaigns aligned to pipeline and revenue targets

• Partner with Content and Product Marketing to develop high-converting assets and messaging

• Manage budgets, forecasts, and ROI targets across channels

• Analyze performance data and optimize campaigns using full-funnel metrics

• Test and scale new channels, audiences, and AI-driven use cases

REQUIRED QUALIFICATIONS

• Proven experience in B2B performance or demand marketing within a SaaS environment

• Strong understanding of AI-powered products and performance-driven buyer behavior

• Demonstrated success managing paid media programs that drive pipeline and revenue

• Hands-on experience with marketing automation and CRM platforms (HubSpot or Marketo with Salesforce)

• Strong analytical and optimization skills

• Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. Candidates without this background will not be considered.

PREFERRED QUALIFICATIONS

• Experience managing large paid media budgets

• Familiarity with ABM or account-based paid strategies

• Experience in high-growth or AI-first SaaS companies

• Exposure to advanced attribution or multi-touch reporting

TOOLS & TECHNOLOGY

• Paid Media: Google Ads, LinkedIn Ads, programmatic platforms

• Marketing Automation: HubSpot, Marketo (or similar)

• CRM: Salesforce

• Analytics: Google Analytics, Looker, Tableau

• Collaboration: Slack, Zoom, Google Workspace, Asana

Please NOTE

It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.

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