Paid Media Specialist (Google & Meta/Instagram Ads) | LATAM Only | 81165
Remote Talent LATAM
$0-$0 / yr
Salary
mexico
Region
ASAP
Start Date
About Remote Talent LATAM
Remote Talent LatAm connects skilled marketing professionals from Latin America with top U.S. marketing agencies. We specialize in building elite remote teams, providing exceptional talent that drives sustainable growth for agencies.
Our mission is to empower LatAm professionals by unlocking remote job opportunities that match their expertise and career aspirations. With a streamlined hiring process and a focus on cultural alignment, we ensure our candidates thrive in remote work environments while delivering outstanding results for their employers.
Join a network that values your talent, supports your career growth, and connects you with agencies seeking the best in marketing expertise. Remote Talent LatAm is your gateway to impactful remote marketing roles in the U.S.
Start your journey with us today!
About this Role.
About Us:
At Remote Talent LATAM, we connect top Latin American talent with leading U.S. marketing agencies. We guide businesses and candidates through every step of the hiring process, ensuring the perfect match in skills, culture, and goals. While we’re not direct employers, we act as a trusted partner, bridging the gap between exceptional talent and growing opportunities.
About the Client:
Our client is a growing digital marketing agency specializing in helping home service businesses generate qualified leads and grow their revenue. They work with industries such as roofing, HVAC, plumbing, landscaping, pool services, and other local service providers throughout the United States.
Their focus is simple: delivering measurable business results through effective digital marketing strategies and exceptional client service.
About the Role:
We are seeking a Paid Media Specialist to manage and optimize Google Ads and Meta/Instagram Ads campaigns for a portfolio of home service clients.
The ideal candidate will have strong experience running paid media campaigns for local businesses, excellent communication skills, and the ability to manage multiple accounts simultaneously. This is a client-facing role that requires both strategic thinking and hands-on campaign execution.
You will work closely with account managers, designers, developers, and leadership to deliver high-performing campaigns that generate qualified leads and drive client success.
Key Responsibilities:
Campaign Management & Optimization
Build, launch, and manage paid advertising campaigns across Google Ads and Meta Ads (Instagram).
Optimize Google Search, Performance Max, Local Services Ads, and Meta campaigns to maximize lead generation and return on investment.
Monitor campaign performance, identify opportunities for improvement, and implement strategic optimizations.
Conduct keyword research, audience targeting, budget allocation, and bid management.
Write compelling ad copy and contribute ideas for creative assets and campaign messaging.
Client Communication & Reporting
Prepare and present monthly performance reports to clients.
Participate in client meetings to review results, discuss strategy, and provide recommendations.
Translate campaign data into actionable insights that clients can easily understand.
Set clear expectations and maintain strong client relationships through proactive communication.
Collaboration & Project Management
Collaborate with internal design and development teams to improve landing page performance and conversion rates.
Support funnel optimization and lead generation initiatives.
Maintain accurate documentation, reporting, and project updates using internal tools.
Manage multiple accounts while maintaining high-quality execution and attention to detail.
Requirements
4+ years of experience managing Google Ads and Meta/Instagram Ads campaigns.
Previous agency experience managing multiple client accounts.
Proven success generating leads for local businesses.
Strong understanding of paid media strategy, optimization, and performance reporting.
Experience working directly with clients and presenting campaign results.
Excellent English communication skills, both written and verbal.
Highly organized with strong project management abilities.
Proactive, self-motivated, and capable of working independently in a remote environment.
Preferred Qualifications
Experience working with home service businesses (roofing, HVAC, plumbing, landscaping, pool services, etc.).
Experience with landing page optimization and conversion rate optimization (CRO).
Familiarity with funnel-building strategies and lead generation best practices.
Experience using AI tools such as Claude or ChatGPT.
Figma experience
Benefits
Salary: $2,500USD Monthy
Performance-based bonus opportunities.
U.S. holidays.
PTO
Fully remote position.
Schedule: Monday–Friday, 9:00 AM–5:00 PM Central Time.
Bi-weekly payments via Wise.
Independent contractor position.
Eligibility Criteria:
- This position is only open to candidates residing in Latin American (LATAM) countries, such as:
Applications from candidates outside LATAM (including the U.S. and other regions) will not be considered. Resumes must be submitted in English. Applications that do not meet these criteria will be automatically rejected.