Cold Email Growth Specialist

### Job Responsibilities: ### Infrastructure & Setup * Set up and manage email domains, inboxes, and sending tools * Ensure proper email authentication (SPF, DKIM, DMARC) * Maintain inbox health and sending reputation ### Lead Generation * Build highly targeted lead lists (e.g., doctors, clinic owners) * Source and verify thousands of contacts using lead tools * Ensure data accuracy and segmentation ### Campaign Strategy & Copywriting * Develop cold email strategies and campaign structures * Write or oversee high-converting email copy * Create sequences, follow-ups, and personalization strategies ### Campaign Execution * Launch and manage cold email campaigns * Monitor daily performance and troubleshoot issues * Ensure proper email warm-up and deliverability ### Lead Nurturing & Booking * Respond to inbound replies from prospects * Qualify leads and handle objections * Book appointments directly into the sales team’s calendar ### Optimization & Scaling * Track KPIs (open rates, reply rates, booked calls) * Run A/B tests on subject lines, copy, and targeting * Continuously optimize campaigns for better performance * Scale winning campaigns **Requirements** * Atleast 2 years of proven experience in cold email marketing or outbound lead generation * Strong understanding of email deliverability and warm-up strategies * Experience with tools like Instantly, Smartlead, Lemlist, Apollo, or any other similar tools * Excellent communication skills * Ability to manage large datasets and lead lists * Highly analytical and results-driven mindset * Self-starter who can own and improve systems independently ### **Basic requirements** * Must be proficient in speaking and writing English very clearly * Must have relevant work experience * Be able to submit an NBI clearance and/or Local Police Clearance background check before onboarding [mandatory] * Must be available for video meetings with your camera on (when needed) ### **Technical requirements** * **Device:** Reliable laptop or desktop computer. * **Internet:** High-speed connection (minimum 15 Mbps). * **Audio:** Noise-canceling headset. * **Video:** Webcam for virtual meetings. * **Workspace:** Quiet, professional environment **Benefits** * Dedicated HR & Contractor Support Team: Access to world-class support for questions, guidance, contract matters, and client communication. * Premium VPN Access (Optional): A secure VPN license can be provided upon request to enhance privacy and security for client-related tasks. * HIPAA & Cybersecurity Training + Certification (Provided): Access to our internal HIPAA compliance training, cybersecurity modules, and certification to help you confidently handle PHI for U.S. healthcare clients. * Top 1% VA Performance Training: Access to our proprietary training on communication, client management, productivity systems, and best practices to help you become a top-performing VA and increase long-term client retention. * Client-Approved U.S. Holidays: Contractors may take U.S. holidays off according to the client’s needs and schedule. * Client-Approved Paid or Unpaid Time Off: Time off may be granted by your client. Paid time off is optional and only if offered by the client. * Access to Tools & Resources: Templates, workflow guides, productivity tools, and client-specific SOP support to help you perform at your best. * Optional Performance-Based Incentives: Some clients may offer bonuses, incentives, or increased hours based on your performance. *These are optional resources and client-approved allowances available to you as an independent contractor. Any resources, training, or allowances listed are optional contractor perks and not employee benefits.*