Search Advertising Specialist - E-Commerce - (Remote)
BlueTuskr
About BlueTuskr
BlueTuskr is a full-service digital marketing agency built exclusively for e-commerce brands. We're not a generalist shop, we go deep in the channels, strategies, and creative to develop results that actually move the needle for businesses. Our clients trust us to act like an extension of their team, not a vendor checking boxes.
BlueTuskr was founded on a simple belief: that the best results come when talented people are given the right clients, the right support, and the space to perform. We've built an environment where that's the standard, not the exception.
**Ownership at every level:**Our team members run accounts, not tasks. You'll have direct influence over strategy, clear visibility into performance, and the autonomy to make decisions that matter.
**A client base worth your expertise:**We're deliberate about who we work with. Our clients are ambitious, growth-focused e-commerce brands that come to us because they take marketing seriously, as do we.
**A high-performing team:**We hold ourselves to a high bar. You'll work alongside specialists who are genuinely excellent at what they do, in a culture built on collaboration, candor, and shared standards.
**A platform for long-term growth:**BlueTuskr is growing, and we invest in the people driving that growth. Whether you're looking to sharpen a specialism or step into a leadership track, there's a path here for you.
We hire people who are energized by e-commerce, take ownership without being asked, and care as much about the client's business as they do about their own craft. If that sounds like you, we'd love to hear from you!
About this Role.
BlueTuskr is a full-service e-commerce growth agency built exclusively for e-commerce brands. We combine paid media, SEO, creative, and analytics to help our clients scale profitably. Our team is made up of specialists who are deeply invested in their craft — and in the success of the brands they serve.
This isn't a "jack of all trades" environment. We hire people who are exceptional at what they do, then give them the resources and autonomy to do it well.
The Opportunity
We're looking for an SEM Specialist who wants to build real depth in paid search. Reporting to the SEM Lead, you'll own the day-to-day execution of campaigns across a portfolio of e-commerce clients — building, optimizing, and reporting on accounts while the SEM Lead sets strategy and direction.
This is a hands-on role for someone who already knows their way around a search account and wants the reps, mentorship, and ownership to grow into a true channel expert.
This role is ideal for someone who's energized by getting into the weeds of an account, sweats the details, and wants to build real expertise under someone who can teach them.
What You'll Own
Channel Execution
Build, launch, and manage campaigns across Search, Shopping, Performance Max, Display, and YouTube, following strategy set by the SEM Lead
Handle day-to-day account management: bid adjustments, budget pacing, keyword and negative keyword management, ad copy testing, audience management
Execute testing frameworks designed by the SEM Lead and report back on results
Flag account issues, anomalies, or underperformance early — before they become client problems
Performance & Reporting
Pull and maintain performance reporting across your assigned accounts
Monitor KPIs (ROAS, CPA, spend pacing) daily and escalate anything off-track
Support the SEM Lead in prepping data and insights ahead of client calls and QBRs
Keep account documentation and change logs current and organized
Collaboration & Growth
Work closely with the SEM Lead to understand the "why" behind strategy, not just the "what"
Partner with Paid Social, Accounts, and Project Management to stay aligned on client priorities
Bring platform updates, new features, or ideas to the SEM Lead for consideration
Take on increasing account ownership as your skills and track record grow
Who You Are
Skills get you in the door. These are the qualities that make you right for this role:
You're detail-obsessed. You catch small errors before they become expensive ones.
You're coachable. You take direction well, ask good questions, and apply feedback quickly.
You're organized. You can keep several accounts moving at once without dropping the ball.
You're curious. You want to understand why a strategy works, not just execute it.
You're honest. If something's off in an account, you say so — you don't wait to be asked.
What Success Looks Like
In your first 90 days:
You've learned the accounts you're supporting and can navigate them independently
You're executing campaign builds, optimizations, and reporting with minimal rework needed
You understand the SEM Lead's strategic framework and can apply it consistently
You've built a working rhythm with the SEM Lead and cross-functional teams
By the end of year one:
You're managing your assigned accounts with a high degree of independence
You've developed a specialty or strength area within SEM (e.g., Shopping/Performance Max, testing frameworks, reporting/attribution)
You're trusted to flag risks and opportunities without prompting
You're ready to take on greater account ownership or scope
Requirements
Must-Have:
1–3 years of experience in paid search advertising (Google Ads required)
Experience in an agency or in-house e-commerce/D2C environment
Working knowledge of Search, Shopping, and Performance Max campaign types
Strong proficiency in Google Sheets/Excel
Excellent written communication skills and attention to detail
Comfortable receiving direct feedback and iterating quickly
Strong Differentiators:
Exposure to Microsoft Ads
Familiarity with Google Tag Manager and Google Analytics
Relevant Google Ads certifications
Experience with Asana, Slack, or similar project management and communication tools
Benefits
Fully remote
Unlimited paid time off
Flexible hours
Internet, mobile phone, and gym reimbursements after 90 days
