Amazon PPC Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a fast-growing ecommerce business focused on scaling Amazon sales through data-driven advertising strategies, performance optimization, and AI-powered marketing initiatives. As the company continues expanding its presence on Amazon, they are seeking an Amazon PPC Specialist to manage and optimize advertising campaigns that drive measurable growth and improve overall marketplace performance.

LOCATION

Fully remote | 9 AM - 5 PM EST

ROLE OVERVIEW

The Amazon PPC Specialist will own and manage Amazon Ads campaigns across the platform, including campaign setup, optimization, performance analysis, and reporting. This role requires a highly analytical and execution-focused professional who can leverage data, testing, and AI-powered tools to improve campaign efficiency, maximize ROI, and drive Amazon sales growth.

KEY RESPONSIBILITIES

AMAZON PPC CAMPAIGN SETUP & MANAGEMENT

• Set up, manage, and optimize Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.

• Conduct keyword research to ensure campaigns target the right audience and drive sales.

• Structure campaigns using best practices and a mix of automated and manual bidding strategies to maximize performance.

CAMPAIGN OPTIMIZATION & STRATEGY

• Optimize campaigns to improve ACOS, ROAS, and overall sales performance.

• Continuously test and refine keywords, ad creatives, and bidding strategies to improve results.

• Leverage AI tools for bid adjustments, budget allocation, and campaign optimization.

PERFORMANCE ANALYSIS & REPORTING

• Provide weekly and monthly reporting on campaign performance including impressions, clicks, CTR, and sales.

• Analyze campaign data to identify trends, opportunities, and areas for improvement.

• Utilize Amazon reporting tools and external platforms such as Helium 10, Jungle Scout, or SEMrush for competitive analysis and keyword tracking.

TESTING & EXPERIMENTATION

• Conduct A/B testing across ad creatives, keywords, and targeting strategies.

• Test various ad formats, bidding strategies, and targeting methods to improve traffic and conversion performance.

AI INTEGRATION & AUTOMATION

• Utilize AI-driven tools for campaign optimization, keyword recommendations, and bid management.

• Implement automation solutions to improve campaign efficiency and scalability.

QUALIFICATIONS

EXPERIENCE

• 3–5 years of hands-on experience managing Amazon PPC campaigns with a proven track record of driving performance growth.

• Strong experience in keyword research, campaign optimization, and performance analysis.

• Experience working with Amazon Seller Central, Amazon Advertising Console, and PPC management tools.

• Extensive DTC experience

SKILLS

• Strong proficiency in data analysis, reporting, and performance tracking tools including Google Analytics, Excel, and Amazon reporting systems.

• Experience with AI tools and automation platforms for PPC optimization.

• Knowledge of A/B testing, conversion tracking, and budget management strategies.

• Highly data-driven with strong analytical and decision-making abilities.

• Excellent communication and presentation skills for sharing insights and recommendations with internal teams.

• Highly organized with the ability to manage multiple campaigns simultaneously.

• Adaptable and comfortable navigating changes in Amazon advertising trends and platform updates.

WHAT SUCCESS LOOKS LIKE

• Increased ROAS and decreased ACOS through effective campaign optimization.

• Significant growth in Amazon sales and overall advertising performance.

• Successful implementation of AI tools to improve bidding, targeting, and campaign efficiency.

• Clear and actionable reporting that helps guide future campaign strategy and business decisions.

OPPORTUNITY

This is an exciting opportunity to join a growing ecommerce business and take ownership of high-impact Amazon advertising initiatives. The Amazon PPC Specialist will play a key role in driving revenue growth, improving campaign performance, and implementing AI-powered optimization strategies while working closely with a fast-moving and growth-focused team.

APPLICATION PROCESS:

TO BE CONSIDERED FOR THIS ROLE THESE STEPS NEED TO BE FOLLOWED:

• Fill in the application form

• Record a video showcasing your skill sets